{"id":652,"date":"2025-05-23T14:56:49","date_gmt":"2025-05-23T07:56:49","guid":{"rendered":"https:\/\/rickchilling.com\/tin-tuc\/?p=652"},"modified":"2025-05-23T15:02:23","modified_gmt":"2025-05-23T08:02:23","slug":"substack-la-gi","status":"publish","type":"post","link":"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/","title":{"rendered":"Substack L\u00e0 G\u00ec? Ho\u1ea1t \u0110\u1ed9ng Nh\u01b0 Th\u1ebf N\u00e0o? C\u00e1ch Ki\u1ebfm Ti\u1ec1n Tr\u00ean Substack"},"content":{"rendered":"\n<p>Substack l\u00e0 g\u00ec v\u00e0 ho\u1ea1t \u0111\u1ed9ng ra sao hi\u1ec7n nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 quan t\u00e2m c\u1ee7a nhi\u1ec1u ng\u01b0\u1eddi kinh doanh, vi\u1ebft l\u00e1ch hi\u1ec7n nay. N\u1ebfu b\u1ea1n \u0111ang quan t\u00e2m v\u1ea5n \u0111\u1ec1 n\u00e0y, h\u00e3y c\u00f9ng theo d\u00f5i b\u00e0i vi\u1ebft sau c\u1ee7a Rickchilling Store \u0111\u1ec3 nh\u1eadn v\u1ec1 c\u00e2u tr\u1ea3 l\u1eddi th\u1ecfa \u0111\u00e1ng.&nbsp;<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_67_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c L\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Substack_la_gi\" title=\"Substack l\u00e0 g\u00ec?&nbsp;\">Substack l\u00e0 g\u00ec?&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Substack_hoat_dong_nhu_the_nao\" title=\"Substack ho\u1ea1t \u0111\u1ed9ng nh\u01b0 th\u1ebf n\u00e0o?\">Substack ho\u1ea1t \u0111\u1ed9ng nh\u01b0 th\u1ebf n\u00e0o?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Substack_co_mien_phi_khong\" title=\"Substack c\u00f3 mi\u1ec5n ph\u00ed kh\u00f4ng?\">Substack c\u00f3 mi\u1ec5n ph\u00ed kh\u00f4ng?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Uu_diem_va_han_che_cua_Substack_la_gi\" title=\"\u01afu \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a Substack l\u00e0 g\u00ec?&nbsp;\">\u01afu \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a Substack l\u00e0 g\u00ec?&nbsp;<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Uu_diem_cua_Substack\" title=\"\u01afu \u0111i\u1ec3m c\u1ee7a Substack\">\u01afu \u0111i\u1ec3m c\u1ee7a Substack<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Han_che_cua_Substack\" title=\"H\u1ea1n ch\u1ebf c\u1ee7a Substack\">H\u1ea1n ch\u1ebf c\u1ee7a Substack<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Cach_kiem_tien_tren_Substack\" title=\"C\u00e1ch ki\u1ebfm ti\u1ec1n tr\u00ean Substack&nbsp;\">C\u00e1ch ki\u1ebfm ti\u1ec1n tr\u00ean Substack&nbsp;<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Thu_phi_dang_ky_Subscription\" title=\"Thu ph\u00ed \u0111\u0103ng k\u00fd (Subscription)\">Thu ph\u00ed \u0111\u0103ng k\u00fd (Subscription)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Ban_noi_dung_doc_quyen_hoac_san_pham_so\" title=\"B\u00e1n n\u1ed9i dung \u0111\u1ed9c quy\u1ec1n ho\u1eb7c s\u1ea3n ph\u1ea9m s\u1ed1\">B\u00e1n n\u1ed9i dung \u0111\u1ed9c quy\u1ec1n ho\u1eb7c s\u1ea3n ph\u1ea9m s\u1ed1<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Tai_tro_va_quang_cao\" title=\"T\u00e0i tr\u1ee3 v\u00e0 qu\u1ea3ng c\u00e1o\">T\u00e0i tr\u1ee3 v\u00e0 qu\u1ea3ng c\u00e1o<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Keu_goi_quyen_gop_Donations\" title=\"K\u00eau g\u1ecdi quy\u00ean g\u00f3p (Donations)\">K\u00eau g\u1ecdi quy\u00ean g\u00f3p (Donations)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Xay_dung_thuong_hieu_ca_nhan_va_co_hoi_kinh_doanh_khac\" title=\"X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n v\u00e0 c\u01a1 h\u1ed9i kinh doanh kh\u00e1c\">X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n v\u00e0 c\u01a1 h\u1ed9i kinh doanh kh\u00e1c<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/rickchilling.com\/tin-tuc\/substack-la-gi\/#Cac_dinh_dang_noi_dung_duoc_dang_tai_tren_Substack\" title=\"C\u00e1c \u0111\u1ecbnh d\u1ea1ng n\u1ed9i dung \u0111\u01b0\u1ee3c \u0111\u0103ng t\u1ea3i tr\u00ean Substack\">C\u00e1c \u0111\u1ecbnh d\u1ea1ng n\u1ed9i dung \u0111\u01b0\u1ee3c \u0111\u0103ng t\u1ea3i tr\u00ean Substack<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Substack_la_gi\"><\/span>Substack l\u00e0 g\u00ec?&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Substack l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn cho ph\u00e9p c\u00e1c nh\u00e0 s\u00e1ng t\u1ea1o n\u1ed9i dung, nh\u00e0 b\u00e1o, blogger v\u00e0 chuy\u00ean gia x\u00e2y d\u1ef1ng v\u00e0 g\u1eedi b\u1ea3n tin (newsletter) qua email \u0111\u1ebfn ng\u01b0\u1eddi \u0111\u0103ng k\u00fd m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng. \u0110i\u1ec3m \u0111\u1eb7c bi\u1ec7t c\u1ee7a Substack l\u00e0 h\u1ed7 tr\u1ee3 m\u00f4 h\u00ecnh ki\u1ebfm ti\u1ec1n th\u00f4ng qua vi\u1ec7c thu ph\u00ed \u0111\u0103ng k\u00fd t\u1eeb ng\u01b0\u1eddi \u0111\u1ecdc, gi\u00fap t\u00e1c gi\u1ea3 c\u00f3 th\u1ec3 t\u1ea1o ra ngu\u1ed3n thu nh\u1eadp tr\u1ef1c ti\u1ebfp t\u1eeb n\u1ed9i dung m\u00e0 h\u1ecd chia s\u1ebb.&nbsp;<\/p>\n\n\n\n<p>Substack gi\u00fap k\u1ebft n\u1ed1i gi\u1eefa ng\u01b0\u1eddi s\u00e1ng t\u1ea1o v\u00e0 \u0111\u1ed9c gi\u1ea3 m\u00e0 kh\u00f4ng c\u1ea7n qua b\u00ean trung gian, \u0111\u1ed3ng th\u1eddi cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd, ph\u00e2n t\u00edch v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a vi\u1ec7c g\u1eedi email, gi\u00fap t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m cho c\u1ea3 ng\u01b0\u1eddi g\u1eedi v\u00e0 ng\u01b0\u1eddi nh\u1eadn.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Substack_hoat_dong_nhu_the_nao\"><\/span>Substack ho\u1ea1t \u0111\u1ed9ng nh\u01b0 th\u1ebf n\u00e0o?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Substack cung c\u1ea5p nhi\u1ec1u t\u00f9y ch\u1ecdn thi\u1ebft k\u1ebf c\u00f3 th\u1ec3 t\u00f9y ch\u1ec9nh, do \u0111\u00f3 b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o b\u1ea3n tin ph\u00f9 h\u1ee3p v\u1edbi phong c\u00e1ch v\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a m\u00ecnh. Sau khi thi\u1ebft k\u1ebf b\u1ea3n tin , b\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng danh s\u00e1ch ng\u01b0\u1eddi \u0111\u0103ng k\u00fd b\u1eb1ng c\u00e1ch qu\u1ea3ng b\u00e1 b\u1ea3n tin tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i , t\u1ea1o trang \u0111\u00edch ho\u1eb7c nh\u00fang bi\u1ec3u m\u1eabu \u0111\u0103ng k\u00fd v\u00e0o trang web c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>V\u1edbi t\u00ednh n\u0103ng \u0111\u0103ng k\u00fd tr\u1ea3 ph\u00ed c\u1ee7a Substack, b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p n\u1ed9i dung \u0111\u1ed9c quy\u1ec1n cho ng\u01b0\u1eddi \u0111\u0103ng k\u00fd c\u1ee7a m\u00ecnh v\u1edbi m\u1ed9t kho\u1ea3n ph\u00ed v\u00e0 theo d\u00f5i thu nh\u1eadp, hi\u1ec7u su\u1ea5t, t\u1ef7 l\u1ec7 m\u1edf v\u00e0 t\u1ef7 l\u1ec7 nh\u1ea5p qua th\u00f4ng qua b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n c\u1ee7a n\u1ec1n t\u1ea3ng.<\/p>\n\n\n\n<p>Nh\u00ecn chung, Substack l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng tuy\u1ec7t v\u1eddi \u0111\u1ec3 ki\u1ebfm ti\u1ec1n t\u1eeb n\u1ed9i dung v\u00e0 d\u1ec5 d\u00e0ng m\u1edf r\u1ed9ng l\u01b0\u1ee3ng ng\u01b0\u1eddi xem.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Substack_co_mien_phi_khong\"><\/span>Substack c\u00f3 mi\u1ec5n ph\u00ed kh\u00f4ng?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0110\u1ed1i v\u1edbi ng\u01b0\u1eddi d\u00f9ng cu\u1ed1i: C\u00f3, Substack mi\u1ec5n ph\u00ed khi s\u1eed d\u1ee5ng nh\u01b0 m\u1ed9t tr\u00ecnh \u0111\u1ecdc. B\u1ea1n c\u00f3 th\u1ec3 \u0111\u0103ng k\u00fd nh\u1eadn b\u1ea3n tin v\u00e0 nh\u1eadn tr\u1ef1c ti\u1ebfp trong h\u1ed9p th\u01b0 email c\u1ee7a m\u00ecnh m\u00e0 kh\u00f4ng ph\u1ea3i tr\u1ea3 b\u1ea5t k\u1ef3 kho\u1ea3n ph\u00ed n\u00e0o.<\/p>\n\n\n\n<p>\u0110\u1ed1i v\u1edbi ng\u01b0\u1eddi s\u00e1ng t\u1ea1o: Phi\u00ean b\u1ea3n c\u01a1 b\u1ea3n c\u1ee7a Substack ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed v\u00e0 bao g\u1ed3m t\u00ednh n\u0103ng t\u1ea1o v\u00e0 g\u1eedi b\u1ea3n tin \u0111\u1ebfn ng\u01b0\u1eddi \u0111\u0103ng k\u00fd, quy\u1ec1n truy c\u1eadp v\u00e0o b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n ph\u00e2n t\u00edch v\u00e0 c\u00e1c t\u00f9y ch\u1ecdn t\u00f9y ch\u1ec9nh thi\u1ebft k\u1ebf.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, Substack c\u0169ng cung c\u1ea5p t\u00ednh n\u0103ng \u0111\u0103ng k\u00fd tr\u1ea3 ph\u00ed, cho ph\u00e9p ng\u01b0\u1eddi t\u1ea1o b\u1ea3n tin t\u00ednh ph\u00ed ng\u01b0\u1eddi \u0111\u0103ng k\u00fd \u0111\u1ec3 truy c\u1eadp n\u1ed9i dung cao c\u1ea5p. Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, Substack l\u1ea5y 10% hoa h\u1ed3ng tr\u00ean doanh thu \u0111\u0103ng k\u00fd.<\/p>\n\n\n\n<p>\u0110i\u1ec1u quan tr\u1ecdng c\u1ea7n l\u01b0u \u00fd l\u00e0 m\u1eb7c d\u00f9 Substack mi\u1ec5n ph\u00ed s\u1eed d\u1ee5ng, nh\u01b0ng c\u00f3 th\u1ec3 c\u00f3 nh\u1eefng chi ph\u00ed li\u00ean quan kh\u00e1c, ch\u1eb3ng h\u1ea1n nh\u01b0 t\u00ean mi\u1ec1n t\u00f9y ch\u1ec9nh ho\u1eb7c chi ph\u00ed ti\u1ebfp th\u1ecb \u0111\u1ec3 qu\u1ea3ng b\u00e1 b\u1ea3n tin c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Uu_diem_va_han_che_cua_Substack_la_gi\"><\/span>\u01afu \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a Substack l\u00e0 g\u00ec?&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>N\u1ebfu b\u1ea1n th\u1eafc m\u1eafc v\u1ec1 \u01b0u \u0111i\u1ec3m v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a Substack l\u00e0 g\u00ec, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng ph\u00e2n t\u00edch c\u1ee7a Rickchilling Store b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Uu_diem_cua_Substack\"><\/span><strong>\u01afu \u0111i\u1ec3m c\u1ee7a Substack<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>D\u1ec5 s\u1eed d\u1ee5ng:<\/strong> Giao di\u1ec7n th\u00e2n thi\u1ec7n, gi\u00fap ng\u01b0\u1eddi d\u00f9ng nhanh ch\u00f3ng t\u1ea1o v\u00e0 qu\u1ea3n l\u00fd b\u1ea3n tin m\u00e0 kh\u00f4ng c\u1ea7n k\u1ef9 n\u0103ng k\u1ef9 thu\u1eadt ph\u1ee9c t\u1ea1p.<\/li>\n\n\n\n<li><strong>T\u1ea1o thu nh\u1eadp tr\u1ef1c ti\u1ebfp:<\/strong> Cho ph\u00e9p t\u00e1c gi\u1ea3 thu ph\u00ed \u0111\u0103ng k\u00fd t\u1eeb ng\u01b0\u1eddi \u0111\u1ecdc, m\u1edf ra ngu\u1ed3n thu nh\u1eadp b\u1ec1n v\u1eefng m\u00e0 kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o qu\u1ea3ng c\u00e1o hay b\u00ean th\u1ee9 ba.<\/li>\n\n\n\n<li><strong>K\u1ebft n\u1ed1i tr\u1ef1c ti\u1ebfp v\u1edbi \u0111\u1ed9c gi\u1ea3:<\/strong> Gi\u00fap x\u00e2y d\u1ef1ng c\u1ed9ng \u0111\u1ed3ng trung th\u00e0nh v\u00e0 t\u0103ng kh\u1ea3 n\u0103ng t\u01b0\u01a1ng t\u00e1c gi\u1eefa t\u00e1c gi\u1ea3 v\u00e0 ng\u01b0\u1eddi \u0111\u0103ng k\u00fd.<\/li>\n\n\n\n<li><strong>T\u1ef1 \u0111\u1ed9ng h\u00f3a g\u1eedi email:<\/strong> T\u1ef1 \u0111\u1ed9ng g\u1eedi b\u1ea3n tin \u0111\u1ebfn ng\u01b0\u1eddi \u0111\u0103ng k\u00fd \u0111\u00fang th\u1eddi gian, ti\u1ebft ki\u1ec7m c\u00f4ng s\u1ee9c qu\u1ea3n l\u00fd.<\/li>\n\n\n\n<li><strong>Ph\u00e2n t\u00edch d\u1eef li\u1ec7u:<\/strong> Cung c\u1ea5p s\u1ed1 li\u1ec7u chi ti\u1ebft v\u1ec1 l\u01b0\u1ee3ng \u0111\u1ecdc, \u0111\u0103ng k\u00fd gi\u00fap ng\u01b0\u1eddi s\u00e1ng t\u1ea1o \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung hi\u1ec7u qu\u1ea3 h\u01a1n.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Han_che_cua_Substack\"><\/span><strong>H\u1ea1n ch\u1ebf c\u1ee7a Substack<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>C\u1ea1nh tranh cao:<\/strong> V\u1edbi s\u1ef1 gia t\u0103ng nhanh ch\u00f3ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, vi\u1ec7c n\u1ed5i b\u1eadt v\u00e0 thu h\u00fat \u0111\u1ed9c gi\u1ea3 ng\u00e0y c\u00e0ng kh\u00f3 kh\u0103n.<\/li>\n\n\n\n<li><strong>Ph\u1ee5 thu\u1ed9c v\u00e0o l\u01b0\u1ee3ng ng\u01b0\u1eddi \u0111\u0103ng k\u00fd:<\/strong> Thu nh\u1eadp ho\u00e0n to\u00e0n d\u1ef1a v\u00e0o s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi tr\u1ea3 ph\u00ed, n\u00ean c\u1ea7n \u0111\u1ea7u t\u01b0 th\u1eddi gian v\u00e0 c\u00f4ng s\u1ee9c x\u00e2y d\u1ef1ng n\u1ed9i dung h\u1ea5p d\u1eabn.<\/li>\n\n\n\n<li><strong>Gi\u1edbi h\u1ea1n v\u1ec1 t\u00f9y ch\u1ec9nh giao di\u1ec7n:<\/strong> So v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng blog truy\u1ec1n th\u1ed1ng, Substack c\u00f3 \u00edt l\u1ef1a ch\u1ecdn t\u00f9y ch\u1ec9nh giao di\u1ec7n v\u00e0 thi\u1ebft k\u1ebf h\u01a1n.<\/li>\n\n\n\n<li><strong>Chi ph\u00ed cho ng\u01b0\u1eddi s\u00e1ng t\u1ea1o:<\/strong> Substack s\u1ebd thu m\u1ed9t ph\u1ea7n ph\u00ed hoa h\u1ed3ng t\u1eeb thu nh\u1eadp c\u1ee7a t\u00e1c gi\u1ea3, th\u01b0\u1eddng l\u00e0 kho\u1ea3ng 10%.<\/li>\n\n\n\n<li><strong>Ph\u1ee5 thu\u1ed9c v\u00e0o n\u1ec1n t\u1ea3ng:<\/strong> Vi\u1ec7c t\u1eadp trung qu\u00e1 nhi\u1ec1u tr\u00ean m\u1ed9t n\u1ec1n t\u1ea3ng c\u00f3 th\u1ec3 g\u00e2y r\u1ee7i ro n\u1ebfu c\u00f3 thay \u0111\u1ed5i v\u1ec1 ch\u00ednh s\u00e1ch ho\u1eb7c s\u1ef1 c\u1ed1 k\u1ef9 thu\u1eadt.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cach_kiem_tien_tren_Substack\"><\/span>C\u00e1ch ki\u1ebfm ti\u1ec1n tr\u00ean Substack&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Substack mang \u0111\u1ebfn cho c\u00e1c nh\u00e0 s\u00e1ng t\u1ea1o n\u1ed9i dung m\u1ed9t m\u00f4 h\u00ecnh ki\u1ebfm ti\u1ec1n tr\u1ef1c ti\u1ebfp v\u00e0 hi\u1ec7u qu\u1ea3 th\u00f4ng qua vi\u1ec7c x\u00e2y d\u1ef1ng c\u1ed9ng \u0111\u1ed3ng ng\u01b0\u1eddi \u0111\u1ecdc trung th\u00e0nh. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng c\u00e1ch ph\u1ed5 bi\u1ebfn \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o thu nh\u1eadp tr\u00ean n\u1ec1n t\u1ea3ng n\u00e0y:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Thu_phi_dang_ky_Subscription\"><\/span>Thu ph\u00ed \u0111\u0103ng k\u00fd (Subscription)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u0110\u00e2y l\u00e0 c\u00e1ch ki\u1ebfm ti\u1ec1n ch\u00ednh tr\u00ean Substack. B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o c\u00e1c b\u1ea3n tin mi\u1ec5n ph\u00ed \u0111\u1ec3 thu h\u00fat \u0111\u1ed9c gi\u1ea3, \u0111\u1ed3ng th\u1eddi cung c\u1ea5p c\u00e1c n\u1ed9i dung cao c\u1ea5p, \u0111\u1ed9c quy\u1ec1n cho ng\u01b0\u1eddi \u0111\u0103ng k\u00fd tr\u1ea3 ph\u00ed h\u00e0ng th\u00e1ng ho\u1eb7c h\u00e0ng n\u0103m. Vi\u1ec7c n\u00e0y gi\u00fap b\u1ea1n c\u00f3 ngu\u1ed3n thu nh\u1eadp \u1ed5n \u0111\u1ecbnh t\u1eeb nh\u1eefng ng\u01b0\u1eddi th\u1ef1c s\u1ef1 quan t\u00e2m v\u00e0 mu\u1ed1n h\u1ed7 tr\u1ee3 c\u00f4ng vi\u1ec7c c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ban_noi_dung_doc_quyen_hoac_san_pham_so\"><\/span>B\u00e1n n\u1ed9i dung \u0111\u1ed9c quy\u1ec1n ho\u1eb7c s\u1ea3n ph\u1ea9m s\u1ed1<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Ngo\u00e0i b\u1ea3n tin, b\u1ea1n c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng kinh doanh b\u1eb1ng c\u00e1ch b\u00e1n c\u00e1c s\u1ea3n ph\u1ea9m s\u1ed1 nh\u01b0 ebook, kh\u00f3a h\u1ecdc online, webinar, ho\u1eb7c c\u00e1c t\u00e0i li\u1ec7u chuy\u00ean s\u00e2u d\u00e0nh ri\u00eang cho ng\u01b0\u1eddi \u0111\u0103ng k\u00fd tr\u1ea3 ph\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tai_tro_va_quang_cao\"><\/span>T\u00e0i tr\u1ee3 v\u00e0 qu\u1ea3ng c\u00e1o<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>M\u1eb7c d\u00f9 Substack kh\u00f4ng t\u1eadp trung v\u00e0o qu\u1ea3ng c\u00e1o, nh\u01b0ng c\u00e1c t\u00e1c gi\u1ea3 c\u00f3 th\u1ec3 h\u1ee3p t\u00e1c v\u1edbi c\u00e1c nh\u00e3n h\u00e0ng \u0111\u1ec3 ch\u00e8n qu\u1ea3ng c\u00e1o ho\u1eb7c nh\u1eadn t\u00e0i tr\u1ee3 tr\u1ef1c ti\u1ebfp trong c\u00e1c b\u1ea3n tin c\u1ee7a m\u00ecnh. \u0110\u00e2y c\u0169ng l\u00e0 ngu\u1ed3n thu nh\u1eadp b\u1ed5 sung khi b\u1ea1n c\u00f3 l\u01b0\u1ee3ng \u0111\u1ed9c gi\u1ea3 l\u1edbn v\u00e0 \u1ea3nh h\u01b0\u1edfng cao.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Keu_goi_quyen_gop_Donations\"><\/span>K\u00eau g\u1ecdi quy\u00ean g\u00f3p (Donations)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 k\u00eau g\u1ecdi s\u1ef1 \u1ee7ng h\u1ed9 t\u1eeb \u0111\u1ed9c gi\u1ea3 qua c\u00e1c h\u00ecnh th\u1ee9c \u0111\u00f3ng g\u00f3p t\u1ef1 nguy\u1ec7n nh\u1eb1m duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng. \u0110\u00e2y l\u00e0 c\u00e1ch ki\u1ebfm ti\u1ec1n ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u ho\u1eb7c ch\u01b0a mu\u1ed1n thi\u1ebft l\u1eadp c\u00e1c g\u00f3i tr\u1ea3 ph\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Xay_dung_thuong_hieu_ca_nhan_va_co_hoi_kinh_doanh_khac\"><\/span>X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n v\u00e0 c\u01a1 h\u1ed9i kinh doanh kh\u00e1c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Substack c\u00f2n gi\u00fap b\u1ea1n t\u1ea1o d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n v\u1eefng m\u1ea1nh, t\u1eeb \u0111\u00f3 m\u1edf ra nhi\u1ec1u c\u01a1 h\u1ed9i kinh doanh kh\u00e1c nh\u01b0 h\u1ee3p t\u00e1c vi\u1ebft b\u00e0i, tham gia s\u1ef1 ki\u1ec7n, ho\u1eb7c ph\u00e1t tri\u1ec3n c\u00e1c d\u1ecbch v\u1ee5 li\u00ean quan.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cac_dinh_dang_noi_dung_duoc_dang_tai_tren_Substack\"><\/span>C\u00e1c \u0111\u1ecbnh d\u1ea1ng n\u1ed9i dung \u0111\u01b0\u1ee3c \u0111\u0103ng t\u1ea3i tr\u00ean Substack<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Substack h\u1ed7 tr\u1ee3 nhi\u1ec1u lo\u1ea1i n\u1ed9i dung gi\u00fap ng\u01b0\u1eddi s\u00e1ng t\u1ea1o d\u1ec5 d\u00e0ng truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi \u0111\u1ed9c gi\u1ea3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>B\u1ea3n tin (Newsletter): \u0110\u00e2y l\u00e0 h\u00ecnh th\u1ee9c n\u1ed9i dung ch\u00ednh tr\u00ean Substack, cho ph\u00e9p g\u1eedi b\u00e0i vi\u1ebft, tin t\u1ee9c, c\u1eadp nh\u1eadt ho\u1eb7c ph\u00e2n t\u00edch chuy\u00ean s\u00e2u tr\u1ef1c ti\u1ebfp qua email \u0111\u1ebfn ng\u01b0\u1eddi \u0111\u0103ng k\u00fd. B\u1ea3n tin c\u00f3 th\u1ec3 \u1edf d\u1ea1ng b\u00e0i vi\u1ebft d\u00e0i, ng\u1eafn, ho\u1eb7c t\u1ed5ng h\u1ee3p th\u00f4ng tin.<\/li>\n\n\n\n<li>B\u00e0i vi\u1ebft (Posts): Ngo\u00e0i g\u1eedi email, c\u00e1c b\u00e0i vi\u1ebft c\u0169ng \u0111\u01b0\u1ee3c \u0111\u0103ng t\u1ea3i tr\u1ef1c ti\u1ebfp tr\u00ean trang c\u00e1 nh\u00e2n Substack, cho ph\u00e9p \u0111\u1ed9c gi\u1ea3 truy c\u1eadp, \u0111\u1ecdc v\u00e0 b\u00ecnh lu\u1eadn ngay tr\u00ean n\u1ec1n t\u1ea3ng.<\/li>\n\n\n\n<li>Podcast: Substack h\u1ed7 tr\u1ee3 \u0111\u0103ng t\u1ea3i v\u00e0 ph\u00e2n ph\u1ed1i c\u00e1c t\u1eadp podcast, gi\u00fap nh\u00e0 s\u00e1ng t\u1ea1o m\u1edf r\u1ed9ng \u0111\u1ecbnh d\u1ea1ng n\u1ed9i dung v\u00e0 ti\u1ebfp c\u1eadn \u0111\u1ed9c gi\u1ea3 qua \u00e2m thanh.<\/li>\n\n\n\n<li>Video: M\u1eb7c d\u00f9 kh\u00f4ng ph\u1ea3i n\u1ec1n t\u1ea3ng ch\u00ednh cho video, Substack v\u1eabn cho ph\u00e9p ch\u00e8n video trong b\u00e0i vi\u1ebft ho\u1eb7c b\u1ea3n tin b\u1eb1ng c\u00e1ch nh\u00fang t\u1eeb c\u00e1c d\u1ecbch v\u1ee5 nh\u01b0 YouTube ho\u1eb7c Vimeo.<\/li>\n\n\n\n<li>H\u00ecnh \u1ea3nh v\u00e0 \u0110a ph\u01b0\u01a1ng ti\u1ec7n: B\u1ea1n c\u00f3 th\u1ec3 th\u00eam h\u00ecnh \u1ea3nh, bi\u1ec3u \u0111\u1ed3, ho\u1eb7c c\u00e1c lo\u1ea1i n\u1ed9i dung \u0111a ph\u01b0\u01a1ng ti\u1ec7n kh\u00e1c \u0111\u1ec3 l\u00e0m b\u00e0i vi\u1ebft sinh \u0111\u1ed9ng v\u00e0 h\u1ea5p d\u1eabn h\u01a1n.<\/li>\n\n\n\n<li>B\u00ecnh lu\u1eadn v\u00e0 t\u01b0\u01a1ng t\u00e1c: Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 nh\u1eadn ph\u1ea3n h\u1ed3i qua ph\u1ea7n b\u00ecnh lu\u1eadn b\u00ean d\u01b0\u1edbi b\u00e0i vi\u1ebft, gi\u00fap t\u1ea1o d\u1ef1ng c\u1ed9ng \u0111\u1ed3ng v\u00e0 t\u0103ng s\u1ef1 g\u1eafn k\u1ebft v\u1edbi \u0111\u1ed9c gi\u1ea3.<\/li>\n<\/ul>\n\n\n\n<p>Nh\u01b0 v\u1eady qua b\u00e0i vi\u1ebft tr\u00ean b\u1ea1n \u0111\u00e3 bi\u1ebft Substack l\u00e0 g\u00ec v\u00e0 c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan. N\u1ebfu b\u1ea1n mu\u1ed1n ki\u1ebfm ti\u1ec1n tr\u00ean n\u1ec1n t\u1ea3ng n\u00e0y, h\u00e3y d\u00e0nh th\u1eddi gian nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n n\u1ed9i dung th\u1eadt ch\u1ea5t l\u01b0\u1ee3ng \u0111\u1ec3 b\u1eaft \u0111\u1ea7u thu h\u00fat nhi\u1ec1u subcribers. M\u1eb7t kh\u00e1c, n\u1ebfu b\u1ea1n mu\u1ed1n nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 h\u1ed7 tr\u1ee3 v\u1ec1 marketing, thi\u1ebft k\u1ebf website h\u00e3y li\u00ean h\u1ec7 \u0111\u1ebfn <strong><a href=\"https:\/\/the2000agency.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">The 2000 Agency<\/a><\/strong> \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n.<\/p>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-right kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;right&quot;,&quot;id&quot;:&quot;652&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;\u0110\u00e1nh gi\u00e1 b\u00e0i vi\u1ebft n\u00e0y&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 b\u00ecnh ch\u1ecdn)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Substack L\u00e0 G\u00ec? Ho\u1ea1t \u0110\u1ed9ng Nh\u01b0 Th\u1ebf N\u00e0o? C\u00e1ch Ki\u1ebfm Ti\u1ec1n Tr\u00ean Substack&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">\u0110\u00e1nh gi\u00e1 b\u00e0i vi\u1ebft n\u00e0y<\/span>\n    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Substack l\u00e0 g\u00ec v\u00e0 ho\u1ea1t \u0111\u1ed9ng ra sao hi\u1ec7n nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 quan t\u00e2m c\u1ee7a nhi\u1ec1u ng\u01b0\u1eddi kinh doanh, vi\u1ebft l\u00e1ch hi\u1ec7n nay. N\u1ebfu b\u1ea1n \u0111ang quan t\u00e2m v\u1ea5n \u0111\u1ec1 n\u00e0y, h\u00e3y c\u00f9ng theo d\u00f5i b\u00e0i vi\u1ebft sau c\u1ee7a Rickchilling Store \u0111\u1ec3 nh\u1eadn v\u1ec1 c\u00e2u tr\u1ea3 l\u1eddi th\u1ecfa \u0111\u00e1ng.&nbsp; Substack l\u00e0 g\u00ec?&nbsp; Substack l\u00e0 m\u1ed9t [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":656,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-652","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-huong-dan"],"_links":{"self":[{"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/posts\/652","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/comments?post=652"}],"version-history":[{"count":3,"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/posts\/652\/revisions"}],"predecessor-version":[{"id":657,"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/posts\/652\/revisions\/657"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/media\/656"}],"wp:attachment":[{"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/media?parent=652"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/categories?post=652"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rickchilling.com\/tin-tuc\/wp-json\/wp\/v2\/tags?post=652"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}